Help search engines, AI assistants and real people understand your business.
We improve the foundations that influence discovery and experience—from AI-search readiness, metadata and structured data to page speed, semantic markup and accessible interaction.
Technical SEO and Core Web Vitals services
Choose this service when a site needs to be understood and used: technical SEO, Core Web Vitals, accessible implementation and AI-search readiness. Choose Digital Growth & Advertising for paid acquisition and campaign management.
Capabilities
- AI search optimisation (AEO and GEO)
- Technical SEO audits and implementation
- Entity signals, schema and JSON-LD
- AI-answer-ready service and knowledge content
- Metadata, canonicals and sitemap configuration
- Information architecture and internal linking
- Core Web Vitals investigation
- Image, font and code-delivery optimisation
- Semantic HTML and keyboard accessibility
- Redirect and domain-migration validation
- Search-led service and article structure
Technical SEO that can be implemented
We review indexability, status codes, canonical tags, redirects, sitemaps, internal links, metadata and structured data. Findings are prioritised by impact and implementation effort so the audit becomes a practical development plan rather than disconnected warnings.
AI search optimisation and answer visibility
AI-powered search and assistants assemble answers from information they can discover, understand and trust. We strengthen entity signals, service explanations, authorship, evidence, structured data and source-worthy content so platforms such as Google AI Overviews, ChatGPT and other answer engines can interpret the business more clearly. No provider can guarantee a citation or recommendation, but the right technical and editorial foundations improve eligibility and clarity.
Search-led page structure
Clear information architecture helps people navigate while search engines and AI systems understand relationships between services, projects, experts and insights. We align page intent, headings, conversational questions, supporting copy and internal links without repeating keywords unnaturally.
Core Web Vitals and front-end performance
We investigate image delivery, fonts, JavaScript execution, CSS, caching and layout stability. Improvements are based on measured bottlenecks and platform constraints, without removing useful design or functionality solely for a synthetic score.
Accessible content and interaction
Semantic HTML, keyboard access, visible focus, labels, contrast and reduced-motion behaviour make interfaces more usable across abilities and devices. Accessibility is addressed in components and interactions rather than treated only as a final automated scan.
Structured data and launch validation
We implement relevant Organisation, Service, Article, Breadcrumb and FAQ schema where visible content supports it, and validate consistent names, descriptions and relationships across important pages. For redesigns or domain changes, we validate redirects, canonical URLs, metadata, sitemaps, robots directives and analytics configuration.
How we work
We establish visibility across conventional and AI-powered search, prioritise technical and content gaps, strengthen entity and information structure, implement agreed changes, validate rendered pages and live HTTP behaviour, then monitor discovery, citations, qualified traffic and experience after launch.
- Measure
- Structure
- Implement
- Validate
- Monitor
Frequently asked questions
Can you guarantee a particular Google ranking?
No responsible provider can guarantee an organic position. We improve the technical, structural and content foundations that support discovery.
What is AI SEO, AEO or GEO?
These terms describe improving how content and business entities are understood by AI-powered search, answer engines and generative assistants. The work overlaps with strong technical SEO, structured data, clear factual content, consistent entity signals and credible supporting evidence.
Can you guarantee that ChatGPT or an AI search engine will recommend our company?
No. AI platforms control how they retrieve, interpret and present information. We can improve crawlability, clarity, entity consistency and source quality so the business is easier to understand and more eligible to appear, but citations and recommendations cannot be guaranteed.
What are Core Web Vitals?
They are user-experience metrics concerned with loading, responsiveness and layout stability. They should be considered alongside real usability and business requirements.
Will structured data improve rankings?
Structured data helps search engines interpret eligible content and may support enhanced presentation. It does not guarantee a rich result or ranking increase.
Do automated accessibility tools find every issue?
No. Automated checks are useful, but keyboard testing, semantic review and examination of real interaction patterns are also required.
Can you preserve SEO during a domain migration?
We can prepare redirect maps, metadata, canonicals and sitemaps and validate the live move. Migration still carries risk and requires monitoring after launch.
Need a site that is easier to find, faster to use and more accessible?